Approving an ad

Approving an ad says it is ready to publish, so it is worth a proper look rather than a glance at the thumbnail.

• Compare it against what was submitted. The assembled ad sits side by side with the original creative, which is the fastest way to catch a template or crop that changed something you cared about. Open an ad's placements together and click Compare on any one of them to see that placement next to the original on its own.

• See the ad at full size. Collapse the comments panel and the ad takes over the room the panel leaves. A rail beside it lists every version, so you are still one click from any round. Reopen the panel to read or leave comments, and Adora keeps it the way you left it next time.

• Zoom in for detail. Cmd+scroll on a Mac or Ctrl+scroll on Windows zooms the all-placements view, an open ad, and the compare tool.

• Back button keeps your place. With an ad open, your browser's Back button closes it instead of leaving the page.

• Read the comments before you decide. Anything left on the ad is context you may not have.

• Approve when it is right. The ad moves to Approved and becomes available to publish. Nothing goes live at this point.

• Changed your mind? An approval can be undone from its group afterwards.