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October 7, 2025

Seattle tech vets Marco Matos and Kabir Shahani rethink marketing for big brands with new AI startup

Adora, a new Seattle-based marketing technology startup co-founded by former Pinterest executive Marco Matos and serial entrepreneur Kabir Shahani, emerged from stealth with a platform designed to help enterprise brands create and measure marketing content faster and more intelligently using AI.

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Articles
Articles
November 12, 2025

Leading Transformation at the Speed of Culture: CMOs on What Actually Works

Advertising Week New York Session Recap: Brooks, Alaska Airlines, goop & GM marketing executives share their frameworks for moving fast when stakes are high and resources are limited.

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Videos
Videos
November 5, 2025

Separating AI Fact from Fiction: The Marketing Leader's Playbook for 2026

A candid conversation between Adora CEO Marco Matos and Emily Cohen, Head of Global Innovation at Pernod Ricard about moving from testing AI to achieving real impact by keeping humans front-and-center.

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Podcasts
Podcasts
October 9, 2025

AW360 Live - Marco Matos, CEO

AW360 features thought-leadership interviews and conversations with the best and brightest in the industry.

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Articles
Articles
October 8, 2025

Fortune 500 Brands Double Return on Ad Spend

With seed funding from Village Global, a firm backed by luminaries including Reid Hoffman, Mark Zuckerberg, and Jeff Bezos, the AI-native startup's founding customers—Alaska Airlines, Brooks Running, Servco, and others—collectively achieved 2x returns and 10x faster launches.

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Press
Press
October 7, 2025

Seattle tech vets Marco Matos and Kabir Shahani rethink marketing for big brands with new AI startup

Adora, a new Seattle-based marketing technology startup co-founded by former Pinterest executive Marco Matos and serial entrepreneur Kabir Shahani, emerged from stealth with a platform designed to help enterprise brands create and measure marketing content faster and more intelligently using AI.

Read More
Read More
Videos
Videos
October 3, 2025

Adora Launch Video

Adora is the AI-native performance marketing engine that gives enterprise brands direct control over the inputs that drive their results.

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