Beta. Ask Adora is available in beta to every brand and is changing quickly, so treat the specifics here as a snapshot.

Ask Adora opens on the right and reads the page you have open.

Ask Adora answers questions about anything inside Adora — creative, approvals, trafficking, performance — and then goes past the answer. Hand it the next step and it takes it, at your direction.

• It reads the page you have open. "These ads", "this project" and "the ones I selected" all work, and it confirms the set with you before acting on it.

• It covers the whole loop. Build the next round, fill in the ad details, or find what drove results — one conversation reaches all three.

• Nothing ships on its own. It does the work; you decide whether it runs and what happens to the output.

Open it from any page and it slides in on the right, staying with you as you move around.